WATCH: Spike Jonze Released a Short Film on Cannabis
California cannabis retailer MedMen have revealed their new short film directed by Spike Jonze.
The two-minute video is titled ‘The New Normal’ and takes a walk through the complicated history of cannabis in the US. Directed by award-winning filmmaker Spike Jonze and narrated and co-written by ‘Grey’s Anatomy’ star Jesse Williams, the film traces cannabis in America from George Washington’s own hemp farm to the current day legalized market.
Jonze said he has “never been into pot much” but he’s always felt the substance should be legalized “because it seemed absurd” to lock people away for life just because they had a little bit of cannabis.
“But getting to do this, I got to learn the bigger picture of the whole story,” Jonze said in a statement. “I feel so hopeful, but the thing that sticks with me and upsets me is that there are still so many people that are still locked up for this plant that is now legal in so many places. That doesn’t make sense.”
Williams, on the other hand, has been a much more vocal advocate for cannabis legalization in recent years and said “the issue of racial injustice in cannabis is very important” to him.
“I saw firsthand cops preying on poor people, frisking us on the streets,” Williams told Forbes. “We moved to suburban Massachusetts and I saw all these white kids smoking weed, growing weed, selling weed, where it was basically just overlooked.”
“Why are white kids allowed to experiment, make mistakes and not be vilified for it? I’ve lived this dichotomy and it’s bullshit.”
Check out ‘The New Normal’ below, which is the first in MedMen’s series that chronicles the stories of the various people featured in film.