This CBD Skincare Line is Everything You Need to Take Off Your Mask
We all wear different masks throughout the day — at work, we are professionals, at home we are a mother, partner, or friend, and in the wee hours of the night, those moments in between, we are simply, ourselves. The unmasked, raw self is the inspiration behind MĀSK, a CBD-infused skincare line aimed at supporting the journey of self-acceptance through self-care.
Founded in 2019 by Sarah Mirsini, MĀSK is made with only hand-picked, plant-derived ingredients, including full-spectrum CBD oil to calm inflammation leading to distressed skin, dryness, and irritation.
Mirsini struggled with problematic skin since her teenage years. “I tried everything, went vegan, went to different dermatologists, and was getting really frustrated when I started to do my own research and take matters into my own hands,” she says. She embarked on a more natural, holistic path, integrating yoga and meditation into her practice, and soon came upon CBD oil as a remedy for anxiety. “I started taking that and noticed it really helped with my skin and hair,” she recalls.
CBD is a natural antioxidant and reduces inflammation, explains Michael Sette, Chief Revenue Officer of MĀSK. “CBD fights against free radicals responsible for the aging process, is rich in omega‑3 and omega‑6 fatty acids, and cleanses and exfoliates the skin, rejuvenating the complexion.”
Today, MĀSK offers three product lines: Spotless MASK, infused with manuka honey extract and helichrysum essential oil to help clear up the skin; Age-less MASK, created with high-vitamin C kakadu plum extract and pumpkin seed extract to diminish fine lines and reverse UV damage; and Luminous MASK, formulated with aloe vera and coconut water for instant hydration.
Having launched in April, MĀSK is already in luxury retailers around the country, including Anthropologie and Bloomingdale’s — where it’s in fact the first CBD line that the department store has ever featured.